The YLT Translations Blog
Types of Market Testing for Global eCommerce Success
Introduction: the Importance of Market Testing Entrepreneur defines market testing as follows: to test multiple marketing scenarios and select the most promising for expansion. In other words, market research involves putting a product or service in front of a target...
Types of Market Testing for Global eCommerce Success
Effective market testing can help you target your localization efforts better. Let’s uncover different testing methods to help you scale globally.
The Latest eCommerce News and Localization Updates
We all know it to be true - things change at breakneck speed in eCommerce. This week, we're sharing important eCommerce news and localization updates with you. Read on for some interesting updates. We wonder how these developments will proceed in the next few weeks,...
Helium 10’s Sell + Scale Summit: Why Content is Key
Sell + Scale is here! Read to find out about Jana’s involvement, and the many people you can learn from at this massive and value-filled event.
What a Mountain Bike Race and YLT Translations Have in Common
What does a localization firm have in common with a mountain bike race? Aside from a shared love for the outdoors and nature, we also share the values of teamwork, perseverance, determination, ambition and drive.
Amazon Prime Day 2021: Last Min Seller’s Checklist
How to make sure you’re prepared for Amazon Prime Day 2021 1. Make sure you have enough inventory for a spike in sales We know from previous years that Prime Day likely means a huge spike in demand for your product over the time period - imagine the...
Tips for Developing an International Expansion Strategy: Jana and Empire Flippers
There are two types of sellers that consider international expansion from the American market to a foreign market: Sellers who are already doing well, but want to increase profit and sales - and have no idea what to do, so their efforts usually fail Sellers who are...
The Middle East Marketplace Holds So Much Promise. Here’s What That Means for the Amazon Seller.
Amazon has been expanding to the Middle East since its 2017 acquisition of Souq.com. But the way is not totally clear. There are obstacles in the way – but a massive amount of potential for the astute Amazon seller in this affluent market.