The YLT Translations Blog
How Video Commerce Can Boost Your eCommerce Performance
I. Understanding Video Commerce eMarketer published the results from the Interactive Advertising Bureau (IAB): 75% of customers find that video content aligns with their buying process. The video content, now known as video commerce, gives customers the chance to...
How Video Commerce Can Boost Your eCommerce Performance
It’s time to uncover the power of video commerce as one of the most powerful e-Commerce strategies. Here’s how to use video to make an impact.
How Amazon Affiliate Marketing Can Supercharge Your Expansion
The Amazon Affiliate Program, aka the Amazon Associates Program, is a powerful lever for growth. Here’s how to use it to attract new markets.
Successful Co-Branding Examples: Partnerships to Help You Scale
Time to expand globally? A partnership with a local brand can boost your efforts. Check out these co-branding examples to inspire you!
Your Customers Are Shopping On Taobao!
What in the name of e-Commerce platform is going on? Customers are shopping on Taobao – in English – which poses a big threat to Amazon sellers!
Best Localization Examples (and Horrible Fails) from Global Brands
Let’s check out some localization examples from global brands to prove that you mustn’t stop at translation! Let’s look at the good, the bad, and the ugly!
What is the Brick and Click Business Model?
What’s a brick and click business model, and why does it matter to you? The hybrid approach offers both online and offline purchases. Here’s how to do it.
Luxury and Necessity Goods: How to Master Product Seasonality
There are several different types of goods to sell online. Here’s how necessity goods can help you manage your customers’ income elasticity of demand.