The YLT Translations Blog

Amazon Olympus: the New AI Model to Rival ChatGPT and Bard

Amazon Olympus: the New AI Model to Rival ChatGPT and Bard

Amazon has unveiled its groundbreaking new AI model called Olympus, a new large language model (LLM) designed to rival industry leaders like OpenAI's GPT-4 and Google's Bard. Boasting two trillion parameters vs. GPT's one trillion parameters, this revolutionary AI...

The Expert Guide to Localization and PPC

The Expert Guide to Localization and PPC

    When it comes to PPC in different marketplaces, it’s essential to understand that it doesn’t work the same way everywhere. One of the biggest mistakes people make when managing their PPC is not making enough effort to translate everything and optimize...

Jana’s Top 7 Tips for Q4 Listing Mastery

Jana’s Top 7 Tips for Q4 Listing Mastery

November is upon us. That means we’re well into quarter 4. It’s a mad scramble to grab as much sales as possible. Why not, right? It’s gift-buying season. Everyone and their grandmothers are on Amazon. Time to grab their attention while their Christmas bonuses are...

The Top 5 Reasons Why Your Translated Listing Isn’t Converting in Q4

The Top 5 Reasons Why Your Translated Listing Isn’t Converting in Q4

A few years ago, Dolce & Gabbana released a campaign to combine Italian culture and Chinese culture. They made a promotional video with this Chinese girl eating pizza with her chopsticks. They screened it in China. If they’d just done their research, they would...

Best Tips For Split Testing Your Amazon FBA Listing

Best Tips For Split Testing Your Amazon FBA Listing

Marketing your products on Amazon FBA makes a massive difference to your brand awareness and sales. Potential customers searching for the perfect product quickly critique everything from your product image, the title, and price when deciding whether or not to click...

Selling on Amazon EU: The Ultimate Guide

Selling on Amazon EU: The Ultimate Guide

Amazon Europe is a huge marketplace, it comprises five countries and customers that speak very different languages. The main countries that make up this market are the UK, France, Germany, Italy, and Spain. Selling on Amazon Europe can also make it easier for you to...