The YLT Translations Blog
Types of Market Testing for Global eCommerce Success
Introduction: the Importance of Market Testing Entrepreneur defines market testing as follows: to test multiple marketing scenarios and select the most promising for expansion. In other words, market research involves putting a product or service in front of a target...
Types of Market Testing for Global eCommerce Success
Effective market testing can help you target your localization efforts better. Let’s uncover different testing methods to help you scale globally.
How the European Recession Impacts Q4 Amazon
Jeff Bezos was quoted recently as saying, "It's time to batten down the hatches." The outlook on Q4 Amazon is bleak as consumer spending gets more and more conservative, especially in Europe, where the economic recession heralds a harsh winter ahead. Incidentally,...
What Amazon Aggregators Do Right – and What They Do Wrong.
A few months ago, YLT Translations started working with the Amazon aggregator. Although so much of YLT's business came from Amazon sellers, the shift in business was agile and necessary. In any case, after considerable back and forth and endless correspondences and...
Amazon Belgium Launches! Here’s What to Expect From This Brand New EU Marketplace.
The entire country is smaller than Hawaii, but the promise it holds is immense. Belgium, officially the Kingdom of Belgium, is one of the most densely populated European countries. Culturally, Belgium is a heterogeneous country. There is a tiny population of German...
The Time is Right to Plan International Expansion for Your Amazon Business
Just recently, Jana had a value-filled conversation with Michael of the Amazing FBA podcast. So much of the talk centered around eCommerce post-epidemic. What did the Amazon world look like in the beginning of 2022 as the world tried to get back up on its feet after 2...
The Latest eCommerce News and Localization Updates
We all know it to be true - things change at breakneck speed in eCommerce. This week, we're sharing important eCommerce news and localization updates with you. Read on for some interesting updates. We wonder how these developments will proceed in the next few weeks,...
Helium 10’s Sell + Scale Summit: Why Content is Key
Sell + Scale is here! Read to find out about Jana’s involvement, and the many people you can learn from at this massive and value-filled event.