May 24, 2022 | Amazon Seller Updates, Amazon translations, Localization and content, Tips and Hacks
When crafting your listing optimization in any language, it helps to think of your customer’s wants and needs first and foremost, and let that inform your keyword research and copywriting. Start with the customer experience, then move down to the technical...
May 18, 2022 | Entrepreneurship and mindset
Anyone who meets Jana is astounded at her brilliance, beauty, spirit, and strength. But she wasn’t always this together. Jana had to be vulnerable, and respect and honor her vulnerability, before she could come out on the other side, a strong and successful...
May 10, 2022 | Amazon translations, E-commerce, Localization and content
Have you heard of Glocalization? Investopedia defines it as a combination of globalization and localization. It refers to a product that’s released globally, but changed here and there to suit specific market needs. That’s often due to the customs,...
May 3, 2022 | Entrepreneurship and mindset
People make excuses because they’re afraid. (Jana, May 3, 2022) Female entrepreneurs are starting to make big waves world-over. Let’s call back some of the Most Successful Female Entrepreneurs as of March 2022: Designer and fashion mogul Tory Burch ($850B)...
Apr 26, 2022 | About YLT, Amazon translations, Localization and content
Check out the latest of our wildly successful #ylttranslatorprofiles! Our Spanish team lead, Aida, gives us a glimpse of what it’s like to work at YLT Translations – including a quick insight into the health of the Mexican market. Many people forget that...