Dec 19, 2025 | Tips and Hacks
Amazon Rufus AI is Not Just a Chatbot. It seems all anyone can talk about these days is Amazon Rufus AI. Amazon’s AI shopping assistant can answer a wide range of product questions, helping customers compare options and prices across various product detail...
May 1, 2025 | Amazon Seller Updates, E-commerce
1. Introduction: The Evolution of AI in eCommerce No doubt about it, the era of artificial intelligence is upon us. Amazon itself has invested in AI through its own chatbot, Rufus, and Olympus, which seeks to rival Bard and ChatGPT. Now, ChatGPT is rolling out its own...
Apr 11, 2025 | E-commerce, Localization and content, Tips and Hacks
1. Forget Ads — Use Brand Advocacy to Build Markets In the Nielsen global Trust in Advertising Study of 2021, 40,000 people across 56 countries were surveyed – and 88% of them said that they trusted recommendations from people they know above any other type of...
Mar 7, 2024 | E-commerce, Entrepreneurship and mindset, Localization and content, Tips and Hacks
So, 2023 was fun; you’ve done well on one Amazon marketplace, and you’re ready to grow your Amazon business. It’s an exciting time for FBA sellers, who’ve tasted sweet success in one country, and are now eyeing the horizon, hoping to tap into...
Nov 3, 2023 | Amazon translations, Customs from Around the World, E-commerce, Localization and content, Translations
Amazon Belgium has been up and running for a full year now, and already boasts more than 1,000 small and medium-sized businesses selling on the platform. In its first year of operations, it earned a net of US$52.9mn in global sales, with a global rank of 2727. With a...
