Jun 27, 2024 | Entrepreneurship and mindset, Tips and Hacks
The theory of McDonaldization, coined by sociologist George Ritzer in his 1995 book The McDonaldization of Society, talks about how the principles of fast-food restaurant management have come to penetrate the ethos of various sectors of society. In other words,...
May 19, 2023 | Amazon Seller Updates, Amazon translations, Localization and content, Translations
Expanding your Amazon business to new markets is a thrilling opportunity, but it also comes with its fair share of challenges. How do you determine which markets to target and ensure that your product resonates with the right customers? Many sellers make the mistake...