Introduction: why does a cohesive brand voice matter for Amazon sellers? Your brand voice speaks louder than any logo - especially when entering new markets. It communicates your brand's distinct personality cohesively across all new markets, and fosters incredible...
A consistent brand voice is crucial for connecting with your target audience, but it can be challenging to maintain when localizing content. We’ll show you how.
When expanding to new markets, many sellers make the mistake of employing any old translator on Fiverr, or - even worse - running their US listing through machine translations. Relying solely on word-for-word translation won't capture the essence of what you're trying...
Hiring a professional localization company is vital for your business expansion. Many sellers think that they'll cut costs and minimize lead time by using machine translation or hiring translators from Fiverr. Both machine translations and Fiverr translators...
According to Smart Insights, visual content can improve conversion rate by up to 7 times - so do take advantage of your Amazon infographics! Defined as the secondary images that showcase your product's features, benefits, dimensions, use, and more, infographics help...
There's been much buzz about artificial intelligence. In fact, we've published blogs about AI before, including the Best AI Tools for Translations and Copywriting. As it goes in the world of technology and machine learning, artificial intelligence develops at a rapid...
Ecommerce customer service is crucial to the success of a brand. In traditional retail, it's much easier to interact with a flesh-and-blood salesperson who'll help you make purchase decisions. If you have complaints, head on over to the concierge or call a manager. In...
According to Forbes, incorporating Amazon A+ Content into your listing can increase your product sales by up to 10%! Amazon A+ Content will replace the product description, which tends to look like a wall of text, even if you incorporate paragraph breaks through HTML....