According to Statista, there were 361.6 billion emails sent in 2024, and that number is projected to reach more than 400 billion in 2027. But why??? Email marketing is an incredibly useful marketing tool in business. According to Indeed, email messages can "save time,...
An email campaign helps you build relationships with customers. Here are some of the email marketing best practices to push your campaign forward.
Expanding to new markets? It can be both exciting and nerve-wracking. Think about it. The potential for increased sales and exposure is great. What other markets out there can you reach? Who else can you serve? Which households will enjoy your product? Nevertheless,...
There's been much buzz about artificial intelligence. In fact, we've published blogs about AI before, including the Best AI Tools for Translations and Copywriting. As it goes in the world of technology and machine learning, artificial intelligence develops at a rapid...
Ecommerce customer service is crucial to the success of a brand. In traditional retail, it's much easier to interact with a flesh-and-blood salesperson who'll help you make purchase decisions. If you have complaints, head on over to the concierge or call a manager. In...
Product Inserts are a great way to connect with your customer after they've purchased your product. They are a handy little marketing tool that can create a big impression. Amazon is quite sensitive with how product inserts are done, though, so sellers have to tread...
An image speaks a thousand words - therefore, knowing Amazon product image requirements and best practices will help you convert and engage your customers in different marketplaces way more effectively than just plain photographs and copywriting. Many sellers make...
“People tend to hold on to their first impressions – that’s why those first descriptions can be so important." (Miranda July) What goes into a good Amazon product title? What does an optimized Amazon product title look like? And how do you transpose a well-performing...