The YLT Translations Blog
eCommerce Branding Strategy: Creating Trust and Connection
I. Introduction: Why Branding is the Foundation of Global Success for Your eCommerce Business Amazon has 21 marketplaces worldwide. 21 opportunities for an avid seller to meet new customers, introduce new products, and stand out from the competition. Since Amazon is...
eCommerce Branding Strategy: Creating Trust and Connection
On an overpopulated online marketplace like Amazon, a solid eCommerce brand strategy is crucial to help you stand out – especially when selling globally.
A Second Amazon Buy Box? Amazon Avoids Billion Dollar Fines in Europe
Last December. Amazon agreed to comply with the European Commission - by putting up a 2nd Buy Box. The e-commerce giant also swore not to use data from partner sellers for its own products. Third, it agreed to give equal opportunity to sellers that don't use FBA for...
The Best AI Tools for Translations and Copywriting
Artificial intelligence is all over the place! Google is working on an AI model that can translate hard-to-read handwriting - meaning you won't have to second-guess your doctor's prescription the next time you head to the pharmacy. The Q-bear uses sophisticated AI...
Did You Localize for the Holidays?
The cookies are on the table, the milk is warm, and the fire is making the living room quite cozy. The kids are bundled up in bed, barely asleep, waiting for Santa to deliver presents. It's the typical Christmas image - and a rather American one, too! Have you ever...
Jana’s Predictions for 2023: A Peek Into the Future of E-Commerce and Translations
What a year 2022 was! According to Entertainment and the New York Times, 2022 was a year of firsts. Take a look below at some of the highlights of the year - and read on to find out Jana's predictions for 2023. Apple is the first company to reach a value of $3...
The Significance of E-Commerce Support in Egypt and Saudi Arabia
Egypt's Voo has rebranded to SideUp. With the assistance of $1.2mn seed funding, the company is expanding to Saudi Arabia, where it will house its headquarters. Some notable investors include Launch Africa VC, 500 Global, Riyadh Angels, Alex Angels, Al Tuwaijri Fund,...
TikTok Shop: Is it Targeting Amazon?
TikTok has started to advertise job openings for a global fulfilment center, warehousing, item return options, and delivery, all under the umbrella of TikTok Shop, the platform's new e-commerce center. Perhaps it could give Amazon a run for its money - it has over 1...