The YLT Translations Blog
The Power of Corporate Social Responsibility in Marketing
How Socially Responsible Marketing Practices Can Elevate Your Brand, Build Trust, and Drive Global Customer Loyalty 1. Introduction Let's talk about the power of corporate social responsibility in marketing and eCommerce, and how crucial it is for businesses to engage...
The Power of Corporate Social Responsibility in Marketing
Corporate social responsibility can make your brand a household name – all over the globe. Let’s explore how responsible marketing can endear you to your market.
Amazon A+ Content: All About Localizing Your Amazon EBC
According to Forbes, incorporating Amazon A+ Content into your listing can increase your product sales by up to 10%! Amazon A+ Content will replace the product description, which tends to look like a wall of text, even if you incorporate paragraph breaks through HTML....
The Ins and Outs of Effective Amazon Product Inserts
Product Inserts are a great way to connect with your customer after they've purchased your product. They are a handy little marketing tool that can create a big impression. Amazon is quite sensitive with how product inserts are done, though, so sellers have to tread...
Amazon Product Image Requirements and Best Practices for a Killer Listing
An image speaks a thousand words - therefore, knowing Amazon product image requirements and best practices will help you convert and engage your customers in different marketplaces way more effectively than just plain photographs and copywriting. Many sellers make...
How to Localize Your Amazon Product Title: the Do’s and Don’ts
“People tend to hold on to their first impressions – that’s why those first descriptions can be so important." (Miranda July) What goes into a good Amazon product title? What does an optimized Amazon product title look like? And how do you transpose a well-performing...
Best Practices in Amazon Listing Optimization Translation and Localization
Many sellers who perform well on English-speaking Amazon marketplaces would do well to expand their listings to a European marketplace. Given that it's unwise to put all your eggs in one basket, diversification is a key component of your success. That involves...
Amazon FBA Will Soon Become an Auction: What Does This Mean?
Dharmesh Mehta, Amazon's VP for Selling Partner Services, announced a new streamlined FBA capacity management system, which includes a new feature for sellers bogged down by their capacity limits. Starting March 2023, Amazon will turn FBA into an auction, so sellers...