Jun 27, 2024 | Entrepreneurship and mindset, Tips and Hacks
The theory of McDonaldization, coined by sociologist George Ritzer in his 1995 book The McDonaldization of Society, talks about how the principles of fast-food restaurant management have come to penetrate the ethos of various sectors of society. In other words,...
Jun 13, 2024 | E-commerce, Localization and content, Tips and Hacks
What’s the deal with the chatter on Gen Xers vs the Millennial Generation? TikToker @bryaninheelee released a video that’s been stitched so many times by Gen X TikTokers. Bryan starts his video asking, “Who let Gen X off the hook? Why aren’t we...
May 23, 2024 | E-commerce, Tips and Hacks
Why should you sell on TikTok Shop? You’re probably already doing well with your Amazon products, and you’ve probably already branched out to Walmart, eBay, or even brick and mortar shops, so why should you learn how to sell on TikTok Shop? To begin with,...
May 2, 2024 | E-commerce, Localization and content, Tips and Hacks
As country borders become less relevant in eCommerce, understanding influencer marketing can greatly boost interactions with your global audience. Influencer marketing has carved out a significant niche in online marketing, profoundly transforming how brands interact...
Feb 29, 2024 | Amazon translations, E-commerce, Localization and content, Tips and Hacks
The question on every Amazon Seller’s mind is, what are the eCommerce SEO best practices for websites and Amazon listings, and how to improve organic ranking to reduce ad spend? We’ve got a monolith guide on the SEO best practices for eCommerce businesses,...
