Apr 11, 2025 | E-commerce, Localization and content, Tips and Hacks
1. Forget Ads — Use Brand Advocacy to Build Markets In the Nielsen global Trust in Advertising Study of 2021, 40,000 people across 56 countries were surveyed – and 88% of them said that they trusted recommendations from people they know above any other type of...
Oct 10, 2024 | E-commerce, Localization and content, Tips and Hacks
Here’s a big mistake that Amazon sellers make: placing insufficient importance on organic marketing, with over-reliance on paid marketing tactics, like PPC. This is a shame; organic marketing efforts, while they may take a little longer to penetrate the hearts...
Feb 9, 2024 | E-commerce, Tips and Hacks
Amazon’s getting more and more competitive with each month that passes, and this is precisely why every Amazon Seller out there needs a solid customer engagement strategy. No, it’s not a marketing gimmick; it’s a crucial tool to finesse the customer...
Nov 17, 2023 | Amazon Seller Updates, E-commerce, Tips and Hacks
The Black Friday and Cyber Monday (BFCM) weekend is coming up quick! Thanksgiving happens on November 23 – followed immediately by Black Friday on the 24th and Cyber Monday on the 27th. Is your Amazon business prepared to handle the influx? We’re pretty...
Nov 3, 2023 | Amazon translations, Customs from Around the World, E-commerce, Localization and content, Translations
Amazon Belgium has been up and running for a full year now, and already boasts more than 1,000 small and medium-sized businesses selling on the platform. In its first year of operations, it earned a net of US$52.9mn in global sales, with a global rank of 2727. With a...