Dec 8, 2023 | E-commerce, Localization and content, Tips and Hacks, Translations
Many people underestimate why technical writing is so important in eCommerce content writing. Many companies make the mistake of underplaying technical writing in their marketing efforts, thinking a writer needs to understand copywriting and engagement, and call it a...
Oct 20, 2023 | Amazon translations, E-commerce, Localization and content, Tips and Hacks, Translations
Localization is quite the buzz word now. The term actually began in the 1980s, when personal computers made their way into everyone’s homes. Software engineers worked hard to adapt software to correspond with the dates, layout, and legalities for every country...
Jun 23, 2023 | E-commerce, Localization and content, Tips and Hacks
Welcome to the first edition of “Ask Jana,” where Jana answers burning questions from the eCommerce community about localization. In this edition, Jana shares her expert insights on a range of topics surrounding localization and eCommerce success, from...
Apr 6, 2023 | Amazon translations, Localization and content, Tips and Hacks, Translations
When expanding to new markets, many sellers make the mistake of employing any old translator on Fiverr, or – even worse – running their US listing through machine translations. Relying solely on word-for-word translation won’t capture the essence of...
Mar 9, 2023 | E-commerce, Localization and content
There’s been much buzz about artificial intelligence. In fact, we’ve published blogs about AI before, including the Best AI Tools for Translations and Copywriting. As it goes in the world of technology and machine learning, artificial intelligence develops...
