Nov 20, 2025 | Localization and content, Tips and Hacks
You already know the drill. Your holiday marketing ideas for 2025 are the same as they’ve always been: deals, PPC pushes, coupons, bundles. Why fix it if it ain’t broke? But what if you could supercharge your strategy to create a truly impactful holiday...
Oct 24, 2025 | Tips and Hacks
So, you’ve localized your listings, and optimized them for new markets. Great. But why isn’t your product listing appearing in search results? Well, probably because you haven’t localized your Amazon advertising. Yes, we know, here’s yet...
Oct 10, 2024 | E-commerce, Localization and content, Tips and Hacks
Here’s a big mistake that Amazon sellers make: placing insufficient importance on organic marketing, with over-reliance on paid marketing tactics, like PPC. This is a shame; organic marketing efforts, while they may take a little longer to penetrate the hearts...
Jun 20, 2024 | Customs from Around the World, E-commerce, Localization and content
Many Amazon sellers thinking of expanding globally from the US usually choose the English-speaking markets and call it a day – but when you expand to the UK, Canada, or Australia, it’s important to consider cultural nuances, different communications...
Nov 3, 2023 | Amazon translations, Customs from Around the World, E-commerce, Localization and content, Translations
Amazon Belgium has been up and running for a full year now, and already boasts more than 1,000 small and medium-sized businesses selling on the platform. In its first year of operations, it earned a net of US$52.9mn in global sales, with a global rank of 2727. With a...