The YLT Translations Blog
The Top Brands in the World and What We Can Learn From Them
What are the top brands in the world? Brand Finance produced a comprehensive annual report that ranks the world's most valuable brands by calculating their brand value (i.e., the net economic benefit a brand owner would achieve by licensing the brand in the open...
The Top Brands in the World and What We Can Learn From Them
You may not have the immense funding of the top brands in the world, but you can still learn from their success – and their failures. Don’t reinvent the wheel, just check out what made the top global brands do well, and adapt their success in your own selling practice.
Amazon Europe: Consider Expanding to This Lucrative Market
Have you been avoiding opportunities on the Amazon Europe marketplaces? So many sellers start off on an English-speaking market - then expand to Canada, the UK, or Australia. Many sellers are intimidated by the prospect of selling on an international market. Although...
Keyword Localization and SEO: Top Tips and Why It’s So Important!
The importance of localizing keywords and SEO. Step in front of your ideal customer by using the words that they themselves would use to describe the product, and make sure your localize your content as well so it resonates with your customers. First, get found; second, get remembered!
Prevent Amazon Listing Hijacking: Protect Your Listing Through Expansion!
Here’s the guide for every Amazon seller who’s had to protect their listing from Amazon listing hijacking. Understand what to do – and how expansion helps!
The Power of Content Localization: Engaging Global Audiences Effectively
Unlock global markets with content localization. Engage audiences and ensure cultural sensitivity. Translation, localization, transcreation insights.
Ask Jana: Unleashing the Power of Country-Neutral and Culturally-Sensitive External Marketing
In this episode of Ask Jana, we cover the nuances of external marketing across different cultures. External marketing plays a vital role in FBA success, and this complexity magnifies when expanding your brand globally. It is crucial to avoid developing marketing...
Ask Jana: Unveiling the Significance of International Customer Service and Market Research for Amazon Sellers
In this episode of Ask Jana, we welcome you to the captivating world of international customer service and market research, two pivotal pillars of success for Amazon sellers venturing into global territories. Jana answers questions about the profound impact of...