Aug 17, 2022 | Amazon Seller Updates, E-commerce
Holland natives above 60 years old have discovered online shopping advantages. This article from E-Commerce News Europe shows us some statistics that portray an interesting development: baby boomers are adapting to different types of online shopping. This shift in...
Aug 10, 2022 | Amazon Seller Updates, E-commerce
This year, the 48-hour Prime Day offered discounts to members of Amazon Prime in Australia, Australia, Belgium, Brazil, Canada, China, France, Germany, Italy, Japan, Luxembourg, Mexico, the Netherlands, Portugal, Singapore, Spain, the United Kingdom, the United...
Aug 3, 2022 | Amazon Seller Updates, Amazon translations, Localization and content
Right now, the localization strategy of most e-Commerce sellers is simple: Expand your brand past a single marketplace (usually Amazon US, UK, Canada, or Australia) to another marketplace where English is not the predominant language, like Spain, France, Italy,...
Jul 27, 2022 | Amazon translations, Localization and content, Translations
Transcreation. It’s a bit different from localization. The latter’s origins are in software development, and involves the translation of content so it remains functional across different countries and cultures. The former meanwhile is a marketing and...
Jul 19, 2022 | Amazon translations, Tips and Hacks
Any savvy Amazon business owner understands by now that a localization service is crucial to a proper international expansion. But how do you choose the right one? There are so many localization and translation companies, some of which are impressive with a long track...
