Apr 24, 2025 | E-commerce, Localization and content, Tips and Hacks
I. Introduction: The Rise of D2C eCommerce Market Research Future believes that D2C retail will make USD91.62bn by the end of 2025 – with projections reaching USD248.48bn by 2034. That’s a CAGR (compound annual growth rate) of 11.42%. Reasons for growth...
Aug 22, 2024 | E-commerce, Localization and content, Tips and Hacks
What is a luxury brand? Consumers are quick to identify the big fashion houses like Chanel and Louis Vuitton, automobile brands like Porsche and Ferrari, accessories like Cartier, Rolex, and Tiffany & Co., or even wines from French luxury vineyards. But...
Aug 16, 2024 | Amazon Seller Updates, E-commerce, Tips and Hacks
How to price a product for Amazon, especially if you’re selling in more than just one market? Many sellers believe that providing the lower price is all you need to do, but this isn’t necessarily true, especially if you’re selling on Amazon. For...
Jun 27, 2024 | Entrepreneurship and mindset, Tips and Hacks
The theory of McDonaldization, coined by sociologist George Ritzer in his 1995 book The McDonaldization of Society, talks about how the principles of fast-food restaurant management have come to penetrate the ethos of various sectors of society. In other words,...
Jun 20, 2024 | Customs from Around the World, E-commerce, Localization and content
Many Amazon sellers thinking of expanding globally from the US usually choose the English-speaking markets and call it a day – but when you expand to the UK, Canada, or Australia, it’s important to consider cultural nuances, different communications...
