Jul 27, 2022 | Amazon translations, Localization and content, Translations
Transcreation. It’s a bit different from localization. The latter’s origins are in software development, and involves the translation of content so it remains functional across different countries and cultures. The former meanwhile is a marketing and...
Jul 19, 2022 | Amazon translations, Tips and Hacks
Any savvy Amazon business owner understands by now that a localization service is crucial to a proper international expansion. But how do you choose the right one? There are so many localization and translation companies, some of which are impressive with a long track...
Jul 12, 2022 | Amazon Seller Updates, E-commerce
Here are some facts to blow you away. Visual Capitalist posts that 60.4% of internet content is in English, making it the widest-used language online. It’s followed by Russian, which comes in a far second with 8.5%. These statistics are disturbing. Why? Because...
Jun 8, 2022 | Amazon translations, Localization and content, Tips and Hacks
German is such a unique and complex language. Did you know there are 12 different ways to say “the” across the different tenses? It makes German localization interesting, to say the least. You could say though that grammar and syntax are easy because...
May 10, 2022 | Amazon translations, E-commerce, Localization and content
Have you heard of Glocalization? Investopedia defines it as a combination of globalization and localization. It refers to a product that’s released globally, but changed here and there to suit specific market needs. That’s often due to the customs,...
