Nov 22, 2024 | About YLT, YLT team
Effectively managing remote teams is a skill every modern business owner should learn – especially in eCommerce, where team members can come from all over the globe. Did you know that YLT Translations has more than 80 remote team members? If there’s anyone...
Oct 16, 2024 | E-commerce, Localization and content
What is word of mouth marketing? Investopedia defines word-of-mouth marketing (or WOMM) as “when a consumer’s interest in a company’s product or service is reflected in daily dialogues.” Word-of-mouth marketing examples include buzz, viral,...
May 2, 2024 | E-commerce, Localization and content, Tips and Hacks
As country borders become less relevant in eCommerce, understanding influencer marketing can greatly boost interactions with your global audience. Influencer marketing has carved out a significant niche in online marketing, profoundly transforming how brands interact...
Dec 1, 2023 | Amazon translations, Customs from Around the World, E-commerce, Localization and content, Tips and Hacks, Translations
One of the best ways to increase your sales before the year comes to a close is by tapping into a season-specific market. In other words, tailor your listings for the Christmas season. This advice doesn’t just apply to seasonal products, either; you can make...