Mar 13, 2025 | Localization and content, Tips and Hacks
Fact: how customers interpret marketing messages is heavily dependent on consumer buying behavior. True, personal preferences play a massive role in whether customers like your content or not, but consumer decisions likely fall into 5 main categories. There are 5...
Feb 16, 2025 | E-commerce, Tips and Hacks
According to Statista, there were 361.6 billion emails sent in 2024, and that number is projected to reach more than 400 billion in 2027. But why??? Email marketing is an incredibly useful marketing tool in business. According to Indeed, email messages can “save...
Nov 7, 2024 | Localization and content, Tips and Hacks
Introduction: why does a cohesive brand voice matter for Amazon sellers? Your brand voice speaks louder than any logo – especially when entering new markets. It communicates your brand’s distinct personality cohesively across all new markets, and fosters...
May 2, 2024 | E-commerce, Localization and content, Tips and Hacks
As country borders become less relevant in eCommerce, understanding influencer marketing can greatly boost interactions with your global audience. Influencer marketing has carved out a significant niche in online marketing, profoundly transforming how brands interact...
Dec 1, 2023 | Amazon translations, Customs from Around the World, E-commerce, Localization and content, Tips and Hacks, Translations
One of the best ways to increase your sales before the year comes to a close is by tapping into a season-specific market. In other words, tailor your listings for the Christmas season. This advice doesn’t just apply to seasonal products, either; you can make...
