Mar 3, 2026 | E-commerce, Localization and content
What is localization? So many sellers assume that bringing their English content through machine translations will get the job done. They stick their titles, bullets, infographics, A+, and so on into ChatGPT, and call that “translation management,” then...
Jun 5, 2025 | Amazon translations
Presenting Examples of Localization Strategies so You Learn from the Best (and the Worst) You know the drill. Learn from the people who’ve gone ahead. Replicate their successes – and avoid their mistakes. This week, we’ll uncover the best and worst...
May 15, 2025 | Amazon translations, YLT team
I. Why a Good Translator Needs Epic Translation Skills Professional translation can spell the difference between conversions…and a target audience that finds your listing clunky, awkward, and just plain weird. That’s why it’s crucial to find a good...
Mar 6, 2025 | Localization and content, Tips and Hacks
Introduction: the Importance of Market Testing Entrepreneur defines market testing as follows: to test multiple marketing scenarios and select the most promising for expansion. In other words, market research involves putting a product or service in front of a target...
Feb 7, 2025 | Tips and Hacks
It really should be part of the daily habits of every Amazon seller to check messages. We’re not just talking about email, What’s App, social media, and the like – we’re talking about the buyer messages that you’ll receive in the Amazon...
