Mar 3, 2026 | E-commerce, Localization and content
What is localization? So many sellers assume that bringing their English content through machine translations will get the job done. They stick their titles, bullets, infographics, A+, and so on into ChatGPT, and call that “translation management,” then...
Nov 20, 2025 | Localization and content, Tips and Hacks
You already know the drill. Your holiday marketing ideas for 2025 are the same as they’ve always been: deals, PPC pushes, coupons, bundles. Why fix it if it ain’t broke? But what if you could supercharge your strategy to create a truly impactful holiday...
Jun 5, 2025 | Amazon translations
Presenting Examples of Localization Strategies so You Learn from the Best (and the Worst) You know the drill. Learn from the people who’ve gone ahead. Replicate their successes – and avoid their mistakes. This week, we’ll uncover the best and worst...
May 8, 2025 | E-commerce, Localization and content, Tips and Hacks
When Growth Hits a Wall, It’s Time to Develop a Customer Acquisition Strategy When we think about successful customer acquisition strategies, we often shove those to the beginning of a business – the launch. That’s not wrong; new customer acquisition...