Mar 3, 2026 | E-commerce, Localization and content
What is localization? So many sellers assume that bringing their English content through machine translations will get the job done. They stick their titles, bullets, infographics, A+, and so on into ChatGPT, and call that “translation management,” then...
Dec 19, 2025 | Tips and Hacks
Amazon Rufus AI is Not Just a Chatbot. It seems all anyone can talk about these days is Amazon Rufus AI. Amazon’s AI shopping assistant can answer a wide range of product questions, helping customers compare options and prices across various product detail...
Jun 26, 2025 | E-commerce
The Amazon Affiliate Program is More Than Just a Sales Channel Imagine all the balls you juggle in the air when you’re starting to expand globally. From ensuring compliance with different regional regulations, to forecasting inventory and ensuring a solid supply...
May 29, 2025 | Uncategorized
The Brick and Click Business Model Brings Customers the Best of Both Worlds It seems there’s always an ongoing battle between online shopping and brick-and-mortar, in-person shopping. The gods of eCommerce and retail produce study upon study of who’s...
May 15, 2025 | Amazon translations, YLT team
I. Why a Good Translator Needs Epic Translation Skills Professional translation can spell the difference between conversions…and a target audience that finds your listing clunky, awkward, and just plain weird. That’s why it’s crucial to find a good...
