Jun 13, 2025 | Amazon Seller Updates, E-commerce
Are Your Customers Shopping on Taobao Over Amazon? If you’ve been on TikTok at all lately, you’ve probably seen the videos promoting online shopping on Taobao. The videos promote tons of products at a fraction of the cost. The shopping experience improved...
May 29, 2025 | Uncategorized
The Brick and Click Business Model Brings Customers the Best of Both Worlds It seems there’s always an ongoing battle between online shopping and brick-and-mortar, in-person shopping. The gods of eCommerce and retail produce study upon study of who’s...
Apr 24, 2025 | E-commerce, Localization and content, Tips and Hacks
I. Introduction: The Rise of D2C eCommerce Market Research Future believes that D2C retail will make USD91.62bn by the end of 2025 – with projections reaching USD248.48bn by 2034. That’s a CAGR (compound annual growth rate) of 11.42%. Reasons for growth...
Oct 16, 2024 | E-commerce, Localization and content
What is word of mouth marketing? Investopedia defines word-of-mouth marketing (or WOMM) as “when a consumer’s interest in a company’s product or service is reflected in daily dialogues.” Word-of-mouth marketing examples include buzz, viral,...
Aug 22, 2024 | E-commerce, Localization and content, Tips and Hacks
What is a luxury brand? Consumers are quick to identify the big fashion houses like Chanel and Louis Vuitton, automobile brands like Porsche and Ferrari, accessories like Cartier, Rolex, and Tiffany & Co., or even wines from French luxury vineyards. But...
