Nov 28, 2024 | E-commerce
If you already sell on Amazon, then you’re probably wondering if you should sell on Walmart, and if it’s an online marketplace worth exploring. In a nutshell, yes, it is, and this article will go deep into the intricacies of being a Walmart marketplace...
Nov 22, 2024 | About YLT, YLT team
Effectively managing remote teams is a skill every modern business owner should learn – especially in eCommerce, where team members can come from all over the globe. Did you know that YLT Translations has more than 80 remote team members? If there’s anyone...
Nov 14, 2024 | E-commerce, Localization and content, Tips and Hacks
Here’s a great example of social proof: you see a large crowd gathered in front of a donut shop. Your curiosity is piqued, and you assume that the donuts taste good. So you line up to grab a donut for yourself. Here’s another type of social proof –...
Nov 7, 2024 | Localization and content, Tips and Hacks
Introduction: why does a cohesive brand voice matter for Amazon sellers? Your brand voice speaks louder than any logo – especially when entering new markets. It communicates your brand’s distinct personality cohesively across all new markets, and fosters...
Oct 16, 2024 | E-commerce, Localization and content
What is word of mouth marketing? Investopedia defines word-of-mouth marketing (or WOMM) as “when a consumer’s interest in a company’s product or service is reflected in daily dialogues.” Word-of-mouth marketing examples include buzz, viral,...
