Jul 16, 2025 | Tips and Hacks
I. Understanding Video Commerce eMarketer published the results from the Interactive Advertising Bureau (IAB): 75% of customers find that video content aligns with their buying process. The video content, now known as video commerce, gives customers the chance to...
Dec 6, 2024 | E-commerce, Tips and Hacks
TikTok vs YouTube – which is better for your brand? Video marketing is here to stay; Hubspot reports that in 2024, 52% of people are more likely to share video content than any other type, and 62% of customers have watched videos to understand more about a brand...
