Jul 16, 2025 | Tips and Hacks
I. Understanding Video Commerce eMarketer published the results from the Interactive Advertising Bureau (IAB): 75% of customers find that video content aligns with their buying process. The video content, now known as video commerce, gives customers the chance to...
Dec 12, 2024 | Amazon Seller Updates, E-commerce
Amazon Rufus is revolutionizing the customer shopping journey! This generative AI-powered shopping assistant provides answers, makes personalized recommendations, and guides customers in discovering the perfect products for their needs. In other words, Amazon Rufus is...
