Mar 7, 2024 | E-commerce, Entrepreneurship and mindset, Localization and content, Tips and Hacks
So, 2023 was fun; you’ve done well on one Amazon marketplace, and you’re ready to grow your Amazon business. It’s an exciting time for FBA sellers, who’ve tasted sweet success in one country, and are now eyeing the horizon, hoping to tap into...
Dec 29, 2023 | E-commerce, Localization and content, Tips and Hacks
How did Coca-Cola use localization in its brand marketing strategy for Christmas? Contrary to popular belief, Coca-Cola didn’t actually create Santa Claus, but it definitely had a hand in the jolly old guy we know and love in 2024. The image of Santa appeals to...
Dec 1, 2023 | Amazon translations, Customs from Around the World, E-commerce, Localization and content, Tips and Hacks, Translations
One of the best ways to increase your sales before the year comes to a close is by tapping into a season-specific market. In other words, tailor your listings for the Christmas season. This advice doesn’t just apply to seasonal products, either; you can make...
Nov 17, 2023 | Amazon Seller Updates, E-commerce, Tips and Hacks
The Black Friday and Cyber Monday (BFCM) weekend is coming up quick! Thanksgiving happens on November 23 – followed immediately by Black Friday on the 24th and Cyber Monday on the 27th. Is your Amazon business prepared to handle the influx? We’re pretty...
