What is cultural competence, and why does it matter to the Amazon Seller? According to Georgetown University, "cultural competence is the ability of an individual to understand and respect values, attitudes, beliefs, and mores that differ across cultures, and to...
In Search of Cultural Competence: Your Customers and Team Will Thank You
What does cultural competence mean, and how does it affect Amazon Selling? Check out our latest blog to better understand cultural competence, and how to communicate with people of diverse cross-cultural backgrounds.
Amazon Europe’s Promising Countries: Stiff Competition from Local Players
Explore the dynamics of Amazon’s presence in Europe, delving into its market share, expansion strategies, and the competition it faces in emerging markets like Poland, Sweden, and the Netherlands. Gain insights into consumer preferences, local e-commerce cultures, and the strategic decisions sellers must make in this diverse and evolving landscape.
Translate English to Italian: Best Practices in Expanding to Amazon Italy
Rounding off YLT Translations' Pan European Combo Package is Italian -- so let's get into what to consider when you translate English to Italian. These considerations arise when localizing content for Amazon Italy, #5 on the Top 10 European Marketplace List. Around 63...
Best Practices in English to French Translations: Expanding to Amazon.FR
Understand the nuances of selling on Amazon.FR. Take a peek into the health of Amazon France, and understand the challenges and opportunities that await sellers looking to expand their businesses to Amazon France. You’ll also get to know the discerning French customer better, and figure out how to employ strategies in your listing to cater to their needs.
Best Practices in English to German Translations and Localization
Planning to expand your Amazon business? Do consider the German market – this lucrative and profitable marketplace holds lots of potential for the savvy Amazon seller. We go deep into the best practices for English to German translations to help you with your expansion plans.
Ask Jana: Unleashing the Power of Country-Neutral and Culturally-Sensitive External Marketing
In this episode of Ask Jana, we cover the nuances of external marketing across different cultures. External marketing plays a vital role in FBA success, and this complexity magnifies when expanding your brand globally. It is crucial to avoid developing marketing...
Japan Travel Guide: Tips and Impressions from a Well-Traveled Explorer
Take a peek with us at Jana's recent Japan travel! She spent 2 weeks touring the magic and majesty of Japan, and was astounded at the things she learned. Scroll on through to check out her photos - and to read through her impressions of this beautiful country! The...